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Course Syllabus


BUS3300 Research Methods in Business Studies

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Code
BUS3300
Title
Research Methods in Business Studies
Credits
3
Description
This course provides an overview of the philosophy and practical applications of research. Students will learn the methodological processes one should take in order to produce valid and reliable data that can be used in decision making in both professional and personal life. Through the learning of the processes students will be better able to critique and analyze secondary data, understand what constitutes empirical data, and know how to conduct an independent study that will produce the results students need.
Objectives
On completion of this module the student will: Be able to explain, in both theoretical and practical terms, why research is important and different from “street-smart” approach. Be able to independently design and administer study. Be able to differentiate between qualitative and quantitative research and the pros and cons attached to each. Be able to develop research plans that produce valid and reliable results. Be able to analyze and critique secondary and primary data and produce final report.
Assessment
60 % -first and second assessments
40 % -final assessment
Tentative course outline
Week1
Topic 1. The nature of business. Business and management research
Week2
Topic 1. The nature of business. Business and management research
Week3
Topic 2. Formulating and clarifying the research topics
Week4
Topic 2. Formulating and clarifying the research topics
Week5
Topic 2. Formulating and clarifying the research topics
Week6
Topic 3. Critically reviewing the literature
Week7
Topic 3. Critically reviewing the literature
Week8
"Topic 4. Understanding research philosophy and approaches to theory development"
Week9
"Topic 4. Understanding research philosophy and approaches to theory development"
Week10
"Topic 4. Understanding research philosophy and approaches to theory development "
Week11
"Topic 4. Understanding research philosophy and approaches to theory development "
Week12
Topic 5. Formulating the research design
Week13
Topic 5. Formulating the research design
Week14
Topic 5. Formulating the research design
Week15
Topic 6. Selecting samples Topic 6. Selecting samples Team Project Presentations