Course Syllabus
MGT3201.2 Business Communication
PDF
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Code
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MGT3201.2
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Title
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Business Communication
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Credits
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2
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Description
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This class introduces the principles of communication in organizations. The most common organizational communication variables are reviewed; e.g. communication distortion, conflict, power, managerial leadership style, roles, interviewing, and information overload and underload. The emphasis is placed on the application of the principles reviewed to the organizational setting. Simulations, exercises, and case studies are used to give the course material strong practical relevance.
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Objectives
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This course is designed to introduce students to fundamental principles of business
communication, which is an essential skill to master before entering the workforce. Through
different exercises and assignments students will have an opportunity to develop and practice
their communication skills, while learning how business communication is different from social
and personal communication. Students will learn how to deliver effective oral presentations and
write persuasive messages, address negative messages and compile reports, preparing to launch a
professional career.
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Outcomes
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Upon successful completion of this course, students will be able to:
● Understand and demonstrate writing and speaking processes through organization,
drafting, revision, editing, and presentation.
● Understand the importance of specifying audience wants and needs for successful
communication.
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Assessment
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60 % -first and second assessments
40 % -final assessment
- Tentative course outline
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Week1
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Introduction. Effective Business Communication
Organizational Communication
Communicating in Teams Ch. 1 (Bovee)
L-drive: Ch.1-3 Organizational Communication
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Week3
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Developing Management Skills: Building Relationship by Communicating Supportively.
Communication Ethics.
Case discussion “Excel Ind.”
HW # 1 and 2 L-drive: Ch.4. Comm. Supportively
Ch.3 (O’Rourke)
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Week4
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Writing positive messages
Writing negative messages
Communication Strategy.
Case Discussion “Spartan Industries”
HW # 3 and 4
Writing business messages Ch. 6 (O’Rourke)
Ch. 14 (Bovee)
Ch. 5 (Munter)
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Week5
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The Art of Persuasion
Case Discussion “The Unites States Olympic Committee”
HW # 5 and 6
Speaking: Verbal Structure Ch. 1 (Munter)
Ch.12 (O’Rourke)
Ch. 5, 6 (Bovee)
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Week6
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Case Discussion “Oak Brook Medical System”
Non-verbal Communication
HW # 7 and 8
1-st Midterm exam Ch. 8 (Bovee)
Ch. 9 (Bovee)
Ch. 10 (Bovee)
Ch. 10 (O’Rourke, pp.276-290)
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Week7
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Study break
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Week8
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Intercultural Communication
HW # 9 and 10
Ch. 7 (Bovee)
Ch. 2 (Bovee)
Ch. 2 (O’Rourke)
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Week9
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Writing persuasive messages Ch. 15, 16 (Bovee)
Ch. 1 (Munter)
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Week10
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Managing Conflicts
Second Midterm
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Week11
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Writing CV and cover letters Ch.12 (O’Rourke, pp.322-339)
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Week12
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Job interviewing process
Strategic Communication
2-d midterm exam Ch. 15 (Bovee)
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Week13
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Conducting Business Meetings: Developing Managerial Skills
Movie analysis (“Devil wears Prada”) Ch. 10 (O’Rourke, pp.276-290)
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Week14
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Final project presentations
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Week15
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Final